Joy.

Designer & thinker fascinated with human behaviors and insights-driven decisions.

Currently, I’m the senior UX designer at Rogers Communication. I also co-organize and design at Startup4Chinese.

Work

A selection of recent projects that I have helped launch.

01

Citi Mortgage

/UX Strategy

Optimizing the mortgage experience for Citi, one of the Big Four banks of the United States.

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02

TEDxSFU

/Product Design

Elevating conference experience by building an integrated digital platform for one of the world’s most forward-thinking brand.

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03

Leica

/Service Design, Concept

Reimagining camera learning experience with the prestigious M-series.

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04

Lidl China

/Website Design

Introducing a well-known German global supermarket chain to the Chinese market.

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Archived Work on Request

Feel free to reach out if you are interested in any of my previous work below.

Astound

2017

Océ - Canon

2017

Z-Light Lamp

2015